3 Strategies for Social Media Marketing Success for Business to Business Marketers | Jeffbullas's Blog »There are many misconceptions regarding social media among B2B marketers. Among the most common is from people who feel that social, while interesting, is best suited for B2C brands. Fact is, there ar...

3 Strategies for Social Media Marketing Success for Business to Business Marketers | Jeffbullas's Blog »
There are many misconceptions regarding social media among B2B marketers. Among the most common is from people who feel that social, while interesting, is best suited for B2C brands. Fact is, there ar...

After deconstructing dozens of best practices, we identified three recurring strategies that can lead to success for B2B marketers:

1. Spark Grassroots Demand
2. Create a Branded Community
3. Engage via Direct Outreach

Read more at http://www.jeffbullas.com/2012/09/13/3-strategies-for-social-media-marketing-success-for-business-to-business-marketers/#F82q30tdHckekWcD.99